LoveSeen Lash Tool
LoveSeen is the most recent brainchild of Jenna Lyons, the fashion icon who taught America how to dress. Jenna built a line of understated, inclusive and accessible false lashes, but realized that even the best lashes are still tricky to apply.
Friends of worked closely with the LoveSeen team to create a tool that eases the lash application process, all while improving visibility in the mirror and, of course creating an object stunning enough to bare the LoveSeen name.
The learning curve was steep, but after dozens of hand-made mockups, buckets of 3d prints and at least a hundred ruined lashes, we can now call ourselves experts at applying fake eyelashes. See you at the club :)
We oversaw design and development from initial concept through to manufactured product - ensuring that the product customers receive is worthy of the brand’s elevated aesthetic and attention to detail.
Engineering and manufacturing by Doris Dev